The Wild Ones Manifesto: Unleashing Joy, Empowering Change

Welcome to The Wild Ones, where the grind is out, and joy reigns.

Did you know that 54% of women in our industry feel stuck. Not us. We're the champions of female empowerment, welcoming everyone who shares our vision of a more inclusive future.

Stress? Dread? Not on our watch. We're flipping the script. Our mantra: nurture talent, cherish time, and deliver work that's as fulfilling as it is successful. We're in the business of happiness and excellence.

Our clients? They're our co-conspirators in creativity. Together, we take pride in every triumph, every campaign.

Digital-first, strategy-smart. Our approach melds culture, data, and creativity, transforming businesses minus the fuss and excess fees.

Honesty isn’t just a policy; it's our cornerstone. We don’t just push limits; we leap over them, fostering openness and respect in every partnership.

Join our movement. Be part of empowering events, workshops, and panels that uplift women and more.

We are The Wild Ones. Here, potential soars.

Meet Elaine, the original wild one.

She’s sharp, strategic, accountable, and sometimes funny. Plus she’s an expert in marketing, media and leadership.

Her motto? Be Direct, be kind, be effective.

She’s the force behind campaigns for Rolex, Cartier, Samsung, ING, Paramount Pictures and Optus to name a few, blending big-agency expertise ( Mindshare, Starcom, Wavemaker & UM) with publishers (The Wall Street Journal, Mirror Group & Nova Entertainment) and client-side acumen ( Marketing Manager & Editor at Mirror Group).

Elaine champions female leadership in an industry that’s often less than balanced. She’s all about working smarter, reshaping agency life to be as innovative as the campaigns and teams she leads.

For fashion, lifestyle, and DTC brands looking for a leader who gets it — Elaine and her team are your answer.

Our Values

We lift women up - Because when women do well, the world does well.

We keep it simple -Making big agency thinking accessible to all means simplifying it so we quickly and cleverly deliver what you need without the extra cost and fluff.

We’re great to work with -We like to have fun but are serious about work.

We’re transparent - We lay it all out on the table, sharing strategies, costs, and results with clarity.

We’re reliable - We meet deadlines, honour budgets, and fulfil every promise we make.

We’re strategic - We go beyond executing campaigns, diving deep into your business, and crafting long-term plans that work for you.

We’re flexible - We adapt swiftly to changing landscapes, pivoting strategies like graceful creatures of the wild.

We love collaborating - We believe in being true partners and immersing ourselves in your company culture, aligning our spirit with yours.


Let's conquer the marketing wilderness together, and let’s have some fun whilst we do it…