The Wild Ones Way

The businesses we work with are doing their best to create something real—we match that energy

Our approach fuses strategy, platform-native storytelling, data intelligence, and a touch of irreverent joy to create campaigns that earn attention and drive action. High-performing. Emotionally resonant. Impossible to ignore.

What makes us different?
We don’t just show up. We stand out. And we make sure you do, too.

  • People Over Profit. Always

    We believe the best attention is earned through integrity, kindness, and connection. We treat clients like partners, and partners like family, building trusted, long-term relationships that go beyond transactions.

    As a proudly female-led agency, we champion purpose-led brands and amplify diverse voices, because attention should serve something bigger than just the bottom line.

  • Strategic Depth. Performance Obsessed.

    We don’t do templated. We do tailored.

    We dive deep into your vision, then build intelligent, attention-winning strategies designed to connect with high-value audiences.

    This isn’t one-size-fits-all marketing. It’s crafted performance with strategic intent.

  • Built for the Attention Economy

    We were born from a simple truth: attention is the most valuable - and scarce - asset in modern business.

    The Wild Ones was founded to help brands not just show up, but stand out in a world overloaded with noise. Our story isn’t about doing more. It’s about doing what matters , showing up in the right places, with the right message, at the right time.

    We don’t just follow the trends. We map the whitespace and create what doesn’t exist yet. That’s the Wild Ones way.

  • A Boutique Model. By Design.

    We’ve seen how traditional agencies work, and we intentionally chose something better.

    The Wild Ones runs lean, hands-on, and senior-led. No bloat. No layers. No work passed off to junior teams. Every client gets direct access to top-tier thinking, personalised strategy, and craft-level execution.

    We believe in staying small enough to care - and sharp enough to cut through.

  • Why We Show Up This Way

    This agency wasn’t built in a boardroom. It was born out of lived experience, of seeing what doesn’t work, and deciding to do better.

    We’ve been inside the big machines. We’ve seen the disconnect, the politics, the performative fluff. So we built something else. A place where integrity matters, where results are earned, and where the humans behind the brand are never forgotten.

    At The Wild Ones, we show up with heart, with honesty, and with a relentless commitment to making your brand impossible to ignore, for all the right reasons.

The Wild Ones Way

Ourselves.

Work hard. Keep learning. Grow.

We challenge ourselves to think bigger, push boundaries, and get better every day.

Our Clients

Do great work. Get great results. We treat your brand like it’s our own

We help our clients achieve their mission by delivering bold strategies and measurable impact. 

Our Employees & Freelancers 

Support each other. Grow together.

We treat our team like family—with trust, respect, joy and opportunity to thrive. 

Our Partners

When they win, we win.

We build strong, fair, and lasting relationships that create success for everyone. 

Our Community

Work with integrity. Lift others up. We don’t do ego, fluff, or false promises.

We market with joy, purpose, and honesty—helping businesses and people rise together. 

Our journey began with a determination to challenge industry norms and advocate for inclusivity and fairness.

This personal mission shapes our approach and fuels our passion for creating meaningful change.

Let’s Build Something Extraordinary Together.

The Wild Ones Agency is not merely about advertising, content, or social media.

We build brands that last, not just short-term spikes

We bring a fearless, data-backed, and human-centred approach to marketing.

Ready to elevate your brand? 

Let’s create something truly remarkable.

Meet Elaine

Sharp. Strategic. Impact-obsessed. Occasionally funny.

Elaine is a media and marketing powerhouse with over 20 years of experience driving results for brands like Rolex, Cartier, Samsung, ING, Paramount, and Optus. She's worked inside the world’s biggest agencies (Mindshare, Starcom, Wavemaker, UM), led teams & divisions at major publishing titles (The Wall Street Journal, Mirror Group, Nova), and built brand-side strategies as both a marketer and editor.

She’s seen the industry from every angle, and built The Wild Ones to challenge it.

Elaine is unapologetically direct, kind, and fiercely committed to doing work that earns attention and builds brands with purpose. Her personal journey through toxic workplaces shaped her mission: to create an agency where integrity, inclusivity, and high performance go hand in hand.

She champions female leadership, builds bespoke teams, and doesn’t believe in business as usual.

If you’re a fashion, lifestyle, luxury, finance or DTC brand ready to stop blending in and start owning the moment, Elaine’s your unfair advantage.